For various form plugins and imports, you may wish to know which field names are available to use in Jetpack CRM.
This page shows you the defaults available as at v2.96+, and you can see the rest of your custom field names on the Custom Fields setup page. This page also shows field types allowed for custom field mapping with 3rd-party form plugins.
Available Contact Fields for Lead Generation Forms
The standard fields in the Jetpack CRM all have field keys to go with their names. Here’s the list:
prefix = Prefix fname = First Name lname = Last Name email = Email Address addr1 = Address Line 1 addr2 = Address Line 2 city = City county = County (State) postcode = Postal Code (Zip Code) country = Country secaddr1 = Address Line 1 (second address) secaddr2 = Address Line 2 (second address) seccity = City (second address) seccounty = County (State) (second address) secpostcode = Postal Code (Zip Code) (second address) seccountry = Country (second address) hometel = Home Telephone worktel = Work Telephone mobtel = Mobile Telephone ... and if you have any custom fields, they'll be something like: notes food-choice another-custom-field and-another
Custom Field Setup for Form Plugins (Contact Form 7, Gravity Forms)
Setting up Multi-value Custom Fields
If you’re setting up a custom field type that allows multiple values (e.g., Checkbox), you must have matching values in both Jetapck CRM custom field settings (under CSV of options) and Forms plugin field settings.
Note: multi-value select options are case-sensitive. Make sure that the spelling and case is identical in both Jetpack CRM custom field settings, and in the form editor.


If “CSV of options” is left blank in Jetpack CRM multi-value custom field settings, you’ll run into the warning message No Options!
Gravity Forms Connect: Supported Fields
Supported Field Types
Currently, Gravity Forms Connect can capture the following field types:
- Text fields: Single Line Text, Paragraph Text
- Number and Date
- Single-value fields: Drop Down, Radio Buttons
- Multi-value fields: Checkboxes, Multi Select
- Contact information: Name, Phone, Email
Choosing the correct Custom Field type
Choosing the correct custom field type will depend on whether or not the Gravity Forms field type allows multiple selections or not. See the below chart for choosing compatible field types:
Gravity Forms Fields | Compatible Jetpack CRM Custom Field Type |
Allows multiple selections (Checkboxes, Multi Select) | Checkbox |
Only allows one selection (Drop Down) | Select , Checkbox |
Radio Buttons | Radio |
Text (Single Line Text, Paragraph Text) | Textarea |
Number | Numeric |
Date | Date |