You can leverage our built-in Mail Delivery methods to use an external email provider to send out all emails from the CRM, from invoice notifications to clients to email newsletters with the Mail Campaigns extension.
Mail delivery methods mean your CRM is truly scalable at a high level, including in terms of email deliverability. There are, however, limitations to all systems. Here, we’ll take a quick look at the bottlenecks and constraints imposed on your CRM.
Sending Limits in Jetpack CRM
Jetpack CRM itself does not have any strict email limitations. Ultimately, the CRM is the ‘middleman’ who ‘asks’ the server (or mail provider) to send the message on your behalf. Technically, the only limits built into Jetpack CRM regarding mail sending are those in Mail Campaigns.
Mail Campaigns does its best to focus on deliverability at various scales. Part of this is to throttle the number of emails sent out per minute. This should reduce the likelihood that your server/end recipients’ mail providers think the email is spam and trash it.
As Mail Campaigns develops, this restriction will likely be overcome more intelligently. For now, it’s easy enough to set the throttle you’d like to apply from Mail Campaigns’ settings.
The only other limitation worth noting here is the quality of your server. If you send many emails, you’ll want to ensure that your server has a decent processing and memory capacity to avoid sluggish mail sending.
Sending Limits with the Mail Provider
While Jetpack CRM doesn’t limit the number of emails you can send, the mail provider (e.g., your web host’s webmail, Gmail, Amazon SES, Mailgun) usually has a limit, although it’s not always publicly stated.
We recommend using a quality provider such as Amazon SES. With quality providers, the limitations are clearly stated on your account.
We have a quota of 50,000 emails per 24 hours, at a rate of 14 emails per second.
Cost of Email Sending
There are a plethora of email providers out there, from full-service mailing list managers to Gmail. In our experience, you get what you pay for, to an extent. There are expensive ways to achieve large-scale emailing, but it can be done more cheaply with a bit of setup.
Trying to send lots of emails out of free providers (like Gmail) is usually more of a hassle than it’s worth in savings.
Here’s how pricing works in emails out of Jetpack CRM:
- We don’t charge per email or anything of the sort – we’re the software. Beyond a Mail Campaigns license (if you want to run mail campaigns), there’s nothing to pay us for the emails you send.
- You choose which email provider you use to send emails from. We’ve used Amazon SES, MailGun, Sendgrid and others in the past. We currently use SES, but there are many good services to choose from.
- Those services usually charge a fee per email, but compared to newsletter providers, the fee is tiny. For example, as I write this, the cost of our Amazon SES emails is $0.10 per thousand emails sent.
Gmail OAuth Connection for Mail Delivery Method
From version 5.2.0 it’s possible to connect your Gmail account with CRM for mail delivery. We have put together a step-by-step guide to follow to set it up. You can find it on this dedicated Gmail OAuth Connection documentation page.